Marketing
and Promotional Program Strategy Development: A
well-planned strategy is vital to the success of any marketing program.
CSMG assists companies in determining the key elements that will work
to ensure success. This strategy development process provides clients
with the necessary information to make the right decisions about their
marketing dollars.
Once a strategy is chosen and implemented, CSMG makes certain the programs
are working and determines if any additional actions are necessary.
Creative
Services: With
over 12 years of professional design experience, CSMG's graphics department
has developed and implemented countless marketing, promotional, sponsorship
and ad campaigns. Working with a variety of mediums, we provide companies
with the highest quality layouts possible.
CSMG's knowledge of the client's business and marketplace provide us with
a concise foundation to present innovative ideas. From promotional flyers
to media kits and from website development to trade show graphics, each
project is completed in a series of phases that involve the client throughout,
keeping the project on track and within budget.
Public
Relations: Public
relations and exposure programs are crucial to any marketing or promotional
program. CSMG provides clients with the experience and expertise to successfully
implement an effective public relations and exposure program.
Many PR plans can be designed to add benefit to an already existiing program
and can include media exposure, image development and event coverage.
Sponsorship
Development: Utilizing
years of experience in sponsorship program development, CSMG's goal is
to pair the right events with the organizations that will benefit most
from participation. CSMG works with the sponsor or event to maximize the
return on investment through unique marketing strategies and promotional
programs.
CSMG stays involved with the events and sponsors throughout the duration
of the program to ensure success. A post-event evaluation provides clients
with a documentation of the promotion, a summary of the benefits and key
learnings. |